AI, short for artificial intelligence, is a buzzword that has been around for quite some time now. It has been dubbed as the future – why? Because of its ability to automate. In other words, it can accomplish a task and give you the same result without any humans involved.
A couple of years ago, artificial intelligence was only seen as a replacement solution for repetitive manual labor. Machines took over physical jobs in factories from manufacturing to packaging.
Now, AI has found its way into the creative industry.
As artificial intelligence technology advances, it is starting to play a larger role in content strategy and online marketing. Well, a few years ago, AI copywriting was unheard of. But now, more and more brands are starting to experiment with it.
Content writing is one of the most important aspects of digital marketing, and it is only going to become more important in the years to come. That is where artificial intelligence copywriting software comes in.
AI is getting more popular in the marketing industry. Marketers are taking advantage of AI to lessen the load of their work.
In this blog post, we will dive into artificial intelligence content writers and its impact on the future of copywriting.
What is AI content writing?
You might be wondering, what exactly is an AI content writing tool? Simply put, it is a tool that uses artificial intelligence to help you write better copy faster.
AI content writing makes it possible to generate copy instantly with just a few clicks of a button.
But that is not all an AI content writing tool can do. It can also help you come up with new ideas for your content, and even rewrite existing content to make it more effective. Plus, it can track the performance of your content so you can see what is working and what is not.
Sounds pretty amazing, right? And the best part is, these tools are becoming more and more common, so there is no excuse for not using them.
Now, the question is why use an artificial intelligence content writer?
Simple, because of money and time.
The process of writing copy is expensive and/or time-consuming.
You have to hire writers, which is an additional cost, and managing people is another load to carry on top of the hundreds of things you have to do.
These writers will then do their research so that they can write the content you need. The creative process of writing content does not happen overnight, so you have to wait for a couple of days to have the content that you need.
An artificial intelligence content writer skips all the hassle. It speeds up the process of creating content so you can have it as soon as you need it.
How does AI content writing work?
Right now, AI copywriting software is one of the most important marketing tools at your disposal. It is a machine learning algorithm that can generate text that is as good as, if not better than, human-written copy.
So, how does this work? It is a three-step process:
First, the user needs to input parameters. This could be a title, a keyword, a phrase or a short description.
Second, the AI will create the content based on the inputted data. The machine will predict the next word until the whole paragraph is finished. You can think of this as similar to the autocomplete feature you have in your phone.
Third, it will produce a unique output. This could be a blog post, an article, a product description or a landing page, to name a few.
Long story short, the AI content writing software analyzes a given topic and then creates a series of relevant sentences. It then uses these sentences to create a paragraph or article that is specifically tailored to your target audience.
And the great thing is that the AI software constantly learns and evolves, so it gets better and better over time.
What are the benefits of using AI copywriting?
So, what benefits can you expect to see when you start using AI copywriting? Here are three:
Well, for starters, you will get more traffic.
That is because artificial intelligence content writers are really good at creating copy that is search engine optimized.
Artificial intelligence can gather, process and analyze data at scale. This is why AI content writing tools can produce unique copy in just a matter of seconds.
Second, your website will look more professional.
AI copywriters know how to write in a way that is consistent with your brand voice and tone. And they always adhere to your style guide.
So, you can relax and know that all of your content will be perfectly on point with your brand.
Third, artificial intelligence content writers can also help you come up with ideas for new content and even help you plan your content strategy. They are like a one-stop-shop for all things content-related.
Who is using AI copywriting?
With the need to produce engaging and search engine optimized copy, artificial content writing tools are being used by a lot of people across different industries.
Ecom store owners have a variety of content writing needs from product descriptions, advertising copy and even social media copy. This consumes a lot of time.
AI content writing tools generate the copy you need without any waiting. With multiple products to promote, these tools help ecom store owners to not leave any money on the table.
2. Lead generation experts
Lead generation relies heavily on keywords a.k.a. SEO. With AI’s ability to read text and voice search, these machines learn what keywords users enter when they look for a topic online.
The insights artificial intelligence generates bridges the gap in producing content that search engines rank, helping businesses get found on the internet by their targeted customers.
3. Agencies
Agencies work with numerous clients for their copywriting needs. With too much content to be written, there is a need for agencies to meet deadlines.
Artificial content writing tools write 10x faster than a human. In other words, no need to outsource, no need to follow up and no more missing the deadline.
4. Startups
Startups are busy working on their launching. They do not have the time to create content yet they need copy to introduce their business and attract customers.
Good thing – startups can spend their time on making sure their services are meeting clients’ needs, not brainstorming what should go into the hero text of their websites.
Enterprises have a wide variety of written content needs – meta descriptions, email subject lines, ad headlines and more. Their copywriting needs are urgent and numerous; having an artificial intelligence content writing tool gets the job done.
AI has the ability to produce content in bulk which means projects are done at the speed of light.
Can AI replace content writers?
As AI becomes increasingly sophisticated, it is able to write better and more compelling content with little to no human intervention at all.
So, does that mean that writers will become obsolete?
The answer is no.
Yes, an AI machine is as intelligent as a human. But a machine can never replace a human mind. At the end of the day, writing is a creative process.
Machines do not possess creativity that is why AI will always need human input and guidance.
Here is the thing, AI and humans can work together. In other words, content writers can use AI to produce more engaging copy.
Humans have limitations. Artificial intelligence is a tool content writers can take advantage of to assist them in their copywriting workload like coming up with the titles and subheadings as well as the content idea and angles.
In short, AI is a great help in cutting down the number of hours it takes in producing copy.
What is the best AI content writer?
Looking for an AI content writer to help you in writing copy? Whether you are a business owner who needs unique and engaging copy for the product descriptions of your ecommerce site or a freelance writer who wants to take more clients, have lesser workload and turn in projects faster, we got you covered.
Below are five artificial intelligence content writers for your copywriting needs. We talked about what sets them apart from other AI content writing tools out there as well as their ratings and pricing:
1. Copysmith
When you write copy, you always need to ask for feedback. Why? Because if the copy you wrote is not moving and engaging, it won’t convert.
Copysmith makes it easy to ask for comments and gather feedback from your team members or clients. So, you can collaborate with them and create copy that your customers will keep on reading until the very last word.
One more great thing about Copysmith is you can take it anywhere. Whether you are on LinkedIn, Facebook, WordPress or Shopify, you can instantly create copy that is unique and engaging with its Chrome Extension.
More about Copysmith:
- Has templates for website content, product descriptions, social media posts and ads, blogs and emails.
- Supports over 100 languages.
- Has an in-file translation so you can have your copy written in another language instantly.
- Has plagiarism checker.
- Supports integration to Frase, Google Ads, Microsoft Word, Google Chrome, WooCommerce, Zappier, HootSuite and Google Docs.
- Rated 4.3 stars in both G2 and Capterra.
- Offers a 7-day unlimited free trial, no credit card required. Pricing starts at $19 per month.
2. Copy.ai
Copy.ai is geared towards agencies and freelancers who work with clients from different industries and has a wide variety of copywriting needs as they have 90+ content templates you can choose from.
Quick overview about Copy.ai:
- Supports more than 25 languages.
- Rated 4.9 stars in G2, 4.7 stars in Capterra and 4.6 in Trustpilot.
- Offers a free plan, limited to 2,000 words per month. No credit card required when you sign up.
- To unlock more features, you need to upgrade to a pro plan, priced at $49 per month.
3. ClosersCopy
Just like other artificial intelligence content writers out there, ClosersCopy does the same fundamental thing: generates copy instantly.
What makes them unique is that they do not use the GPT-3 model in producing content. They have developed their own AI content writing model, meaning when you use ClosersCopy in your copywriting needs, there are no content filters, limits or restrictions.
More about ClosersCopy:
- Supports 128 languages.
- Rated 4.2 stars in G2 and 4.3 in Product Hunt.
- No free trial. Pricing starts at $49.99 per month.
4. Jasper AI
When you write, sometimes there are just days that your creative juices do not flow and you cannot seem to start – good thing, Jasper has a template called Blog Post Intro Paragraph, helping you overcome writers block. No more staring at a blank page for hours.
Another great feature of Jasper is its Boss Mode which specializes in writing long content such as blog posts and even books.
About Jasper AI:
- Supports over 25 languages.
- Rated 4.9 stars in G2. 4.8 stars in both Capterra and Trustpilot.
- Offers free trial, enjoy for five days. Pricing starts at $49 per month.
Read: ClosersCopy Vs Jasper AI: Which Of These AI Copywriting Tools is Better?
5. Anyword
Anyword is the only artificial intelligence content writing tool out in the market that will give you a score on how your copy will perform if published, helping you know which copy converts better than the others.
Another notable feature of Anyword is that it can generate tailored copy based on specific customer personas. This removes the guesswork which copy will your customers be able to relate and connect.
About Anyword:
- Has templates for product description, social media ads, landing pages, blog posts, emails and even SMS.
- Rated 4.8 stars in G2 and Capterra, and 4.9 in Trustpilot.
- Offers a free plan, limited to 1,000 words per month.
- Paid plan starts at $16 per month with the first 2 months being free. No credit card required is asked when you sign up.
Read: Anyword Vs Jasper AI: How Do These AI Writing Tools Compare?
Are AI content writers good?
Wondering if AI content writers are any good?
Well, the answer is yes – they are definitely worth a try. In fact, they can be a great asset to your team. Here’s why:
First of all, AI content writers are more efficient than human writers.
They can generate content much more quickly, and they don’t get tired or distracted like humans do.
Second, AI content writers are more consistent than humans.
They will submit quality content every time, whereas humans can be inconsistent because of personal biases or errors.
Third, AI content writers are cheaper than human writers.
You can get content written by an AI for a fraction of the cost of hiring a human writer.
Fourth, they’re fast. A good AI content writer can produce high-quality content much faster than a human writer.
They are perfect for batch writing. If you need a lot of content written in a short amount of time, an AI content writer can be a lifesaver.
Fifth, they’re affordable.
You can get a lot of high-quality content for a fraction of the price you’d pay for it from a human writer.
They may not be perfect, but they offer a lot of benefits that traditional content writers can’t always provide. Plus, with the advancements in machine learning and AI, their quality is only going to get better over time.
So overall, AI content writers are a great option for your business. If you’re on the fence about trying them out, now is the time to give them a try.
Artificial intelligence content writers are good when it comes to simple tasks in the copywriting process like generating outlines, headings and subheadings.
But when it comes to complex creative tasks, AI is still not capable of fulfilling such work. In other words, artificial intelligence content writers are not as good as human writers yet.
Innovations are always happening and so these AI content writers are getting better and better. But these AI content writing tools still have a long way to go in producing a copy that is as creative as a human writer does.
One thing is for sure, Artificial intelligence content writers are here to stay because automation is the future. It will be interesting to see how this technology develops in the future.
Conclusion
When it comes to content writing, AI is quickly becoming a must-have tool.
Artificial intelligence can help you create copy that is more relevant, engaging, and conversions-oriented. Plus, it can help you write faster and more efficiently.
So now, why use an AI content writing tool? Simple, to help you stay ahead of the curve.
You need a good copywriter to stay ahead of the curve. Plain and simple.
Think about it. You can have the best product in the world, but if your website’s content is weak, no one is going to buy from you. You need someone who can write persuasive copy that will make people want to buy from you.
And let us face it, good copywriters are hard to find. They are expensive, and they are in high demand. That is where an AI copywriting software comes in. It can help you produce high-quality content that will help you close more sales and boost your bottom line.
Copysmith is an AI content writing software that will help you stay ahead of the curve.
Think about it: as more and more businesses adopt AI, the bar is raised for what is considered to be quality content. If you want your website, blog, or social media posts to stand out from the competition, you need to be using a GPT-3-powered content writing software.
Not only does this software make it easy to create high-quality content, but it also helps you optimize it for search engines. So, not only will your readers appreciate the great content you are putting out there, but you will also be getting more traffic from Google and other search engines.
So why not give Copysmith a try? Your business will thank you for it.
To see it in action, you can sign up for a 7-day free trial now. No credit card required.