Blog & Resources
Stay up to date with best practices in all things marketing, copywriting and growing your business.
How CMOs Can Introduce AI Marketing Tools to Their Team
You might be wondering how artificial intelligence is changing the marketing landscape, and more specifically, how it can help your team. AI marketing tools are revolutionizing the way we approach and execute our marketing campaigns. You might be wondering, what...
Artificial Intelligence Tools and Their Advantages in Digital Marketing
Artificial intelligence, or AI, is a buzzword you have probably heard of. It's been making waves in practically every industry, and marketing is no exception. But what exactly is it? Simply put, artificial intelligence is a process where a machine mimics human...
The Pros and Cons of Using AI Content Writing Tools
Imagine being able to write a blog post or create an entire website worth of content in minutes, with just a few clicks. Well, that's the magic of AI content writing tools. AI content writing, short for artificial intelligence content writing, is when a computer...
AI Copywriting & SEO: Yes or No?
As a business owner, you know that writing great content is essential for attracting customers and ranking high in search engine results pages. But what if you do not have the time or skills to write copy that is both SEO-friendly and engaging? That is where...
Google’s Helpful Content Update is Going to Make AI Copywriting Better
Copywriters rejoice! Google has finally finished its latest algorithm update, called "Google Helpful Content". It took about two weeks for it to roll out, making it the most recent attempt by Google to help promote website content that will prioritize relevance and...
Need Copy? Let AI Content Generators Do the Hard Work
Imagine this: you have a content need. But you do not have the time or energy to write all of that copy yourself. What do you do? You could outsource to a freelance writer, but that can be expensive and time-consuming. Or you could use an artificial intelligence...
Copywriting with Artificial Intelligence: Save Time and Cost with AI
With the growing popularity of artificial intelligence and its potential impact on business, there is a real possibility for businesses to benefit from AI's assistance in marketing their products and services. You can now leverage powerful machine learning models to...
AI Copy Generator for eCommerce: Work Smarter, Not Harder
You’ve spent months working on your website. It’s a unique business, with a niche market and huge growth potential. Now you need to make sure it stays up-to-date and relevant for the customers who want to buy your products. You could hire someone else or even...
Write Better Marketing Copy and Content With AI
Digital marketing starts and ends with words. That is why marketing copy and content are some of the most important marketing assets. Well-written marketing copy will compel the reader to convert into a customer, while a poorly written one will likely result in...
Content Optimizing, Proofreading Tips and Techniques for Content Marketers
Content marketing is one of the most widely discussed subjects nowadays. There are plenty of opportunities to try it out. However, creating content for an internet audience can be a challenging task. For any content marketer, Proofreading is the most crucial skill....